9:00 am - 9:05 am Welcome Address: Gladys Caligagan, Conference Director, eTail Connect Asia
Retail Resilience – A New Sense Of What’s Possible
9:05 am - 9:35 am C-Level Chat: Getting an edge on your competition – How to foster a culture of innovation through agility & resilience so you’re agile enough to adapt, no matter the circumstances
10:15 am - 10:45 am Keynote Interview: Systems Integration – How can you de-silo your frontend and backend solutions into one interconnected, crosschannel ecosystem that drives increased convenience for your customers and merchants?
11:15 am - 12:15 pm ‘How to’ – better engage and delight your customers so they will shop with you and keep coming back vs. going to a marketplaceLong Tran -
Head of Retail Marketing,
PNJ
Group discussion free for all participants to join
1:15 pm - 1:35 pm Fireside Chat: Splitting up your ad spend – Facebook and Google’s scale all but ensures that DTC brands can’t entirely abandon the platform, so how can you find channels that are better at something that they struggle with?
1:35 pm - 2:05 pm Presentation: How to create a winning digital and technology roadmap that supports your business objectives, whilst eliminating initiatives that do not add value
4:00 pm - 4:05 pm 5-min transition to the next session
Offline vs. Online – What’s Next?
4:05 pm - 4:45 pm Closing Panel: Bridging the gap between the techtile and the non-techtile world (digital and physical) – What you need to be thinking about, and how to do it